About

I'm thrilled to join TED, a nonprofit dedicated to spreading ideas, as their Content Distribution Manager in October 2011.

A long time fan of public broadcasting (my interview), I was the New Media Content Director for Wisconsin Public Radio from March 2010 to October 2011. My team, in collaboration with Gorton Studios, relaunched TTBOOK.org in June 2010 using Drupal for WPR's award winning national radio show, To The Best Of Our Knowledge. It features a media player built in HTML 5 and faceted search using Acquia's technology. The traffic to the website more than doubled within a month after the relaunch.

From 2004 to 2010, while working as the web producer for WPR's Here on Earth: Radio Without Borders, a global cultural affairs call-in program hosted by Jean Feraca, I put a lot of new media technologies and communication theories to use to grow the audience of the show. Here on Earth is the first show at WPR to provide listeners with podcast, RSS feed, Twitter, Facebook, and blogs. Even though the show is local, we have listeners all over the world including Britain, Germany, Russia, Turkey, Hong Kong, and Indonesia. In November 2006, we were featured on BBC Radio 4's "A World In Your Ear" as one of the best English radio programs in the world.

Selected by CPB (Corporation for Public Broadcasting) for the 2009 summer research internship in Washington, D.C., I conducted research for their radio department to map the landscape of digital media, and writing a daily briefing, Delicious Today.

I also worked as a blogger/webmaster part-time for Inside Islam, a new media collaboration between the University of Wisconsin-Madison and WPR. It is a winner of the 2009 Brass Crescent Awards.

Before coming back to school to pursue my Ph.D. in Journalism & Mass Communication with minor in East Asia Studies at UW-Madison, I worked for seven years as a computer programmer. I was a Microsoft Certified Solution Developer and Sun Certified Java programmer since 2001. My other professional experience includes organizing Asian American film series for Wisconsin Film Festival, freelancing a column for a Chinese newspaper, and working for a Chinese-British joint venture in Shenzhen as the executive secretary to the CEO.

EDUCATION
  • PhD in Journalism & Mass Communication with minor in East Asia Studies, University of Wisconsin-Madison
  • MBA in Information Systems, University of Wisconsin-Madison
  • MA in Journalism & Mass Communication, University of Wisconsin-Madison
  • BA in Chinese, Nanjing University, China